Commercial Marketing of Aloe Vera Assignment Example | Topics and Well Written Essays - 3250 words

Commercial Marketing of Aloe Vera - Assignment Example [internet]). The two hundred plus phytonutrients are found in the gel inside the leaf. (Adams, Mike. How to Harvest Fresh Aloe Vera Gel. NaturalNews.com. [internet]). It is said that the hair can generally benefit from Aloe Vera. The plant cures the scalp from whatever it suffers by balancing the level of acidity, getting rid the pores of unclean elements and stops too much loss of hair, among others. Most of all, Aloe Vera reduces seborrhea. The rejuvenating and regenerating characteristics of Aloe Vera help make the skin constantly moist and hydrated. (Aloe Vera Plant History Uses and Benefits. DISABLED WORLD. [internet]). These are the elements which are likely the ones enhancing hair growth and rehabilitation. In an article, it is suggested that aloe juice be applied and massaged into the scalp for its good health every day before going to sleep. This must be done for a month and the application of the gel should be direct from the stem leaving the aloe on through the night. It m ay then be rinsed the next morning during shower. (Ni, Maoshing. Natural Tips for Gray Hair, Hair Loss, and Dandruff. Ask Dr. Mao. Dec 08, 2009. Yahoo! Health. [internet]). The observations seem to imply that the use of Aloe Vera as a healing medium should be in its fresh stage. This may be so because it is claimed that laboratory findings show that the ingredients of the plant no longer have beneficial effects after being processed. (Aloe Vera. Aloe Vera Guide. [internet]). It is also necessary to state here that there have been so many testimonials about the use of Aloe Vera having succeeded in re-growing hair but there is no scientific basis for this yet. (Aloe Vera. herbs at a glance. National Center for Complementary and Alternative Medicine. National Institutes of Health. [internet]). One account says that a grandmother told stories of Aloe Vera being used to treat split ends, dandruff and falling hair. (Aloe Vera Express.com. [internet]). Another article straightforwardly say s that it prevents hair loss. (Berry, Yulia. The Benefits of Aloe Vera and How to Use. Aloe Your Miracle Doctor. Aloe Vera and Handy Herbs. [internet].). There are theories that Aloe Vera helps hair growth because of what nature has provided for its contents. Aloe Vera gel naturally gives moisture and nutrients to the scalp healing it or making it healthier. The gel can be applied direct from the leaves or in commercial forms duly preserved. (Bradley, Charlie. Does Aloe Vera Help Hair to Grow Again. eHow. [internet]) The proposal in this feasibility study is the commercial marketing of Aloe Vera gel for hair care, restoration or rehabilitation. It is thus necessary that the fundamentals of the planned project are premised above. Presumptions This project feasibility study will cover the whole process from cultivating to selling. A farm of five hundred hectares for Aloe Vera will be established in the Philippines, a country in Southeast Asia and which has sufficient historical proof that Aloe Vera has been a native in the land as evidenced by folklores. (History of Aloe Vera. 21st Century Aloe Vera. [internet]). The place is chosen firstly because of its reasonable labour cost and land rentals. The second reason is its proximity to Hong Kong which will become the jump-off point for the delivery of the finished product to the United Kingdom, the final destination for marketing. Gathering