Human Resource Perspectivescase Study Report Essay Example

Human Resource Perspectivescase Study Report Essay Under the situational factors with laws and societal values, Terry’s work habits have to be looked from different areas of law (Kramar et al. 2011, 8-9). It depends on whether the company when employing Terry had a workplace agreement or a contract between the two parties. In this case if there were no workplace agreement the countries statuary law comes into place. Annett’s concerns over Terry are justified because it was within Annett’s knowledge that Terry was working long hours. Whether Terry’s work habits were a disaster waiting to happen is not something which can conclusively be argued. This depends on other relevant factors like his partner’s views in relation to marriage and his psychical stamina. At forty years of age, he should be capable of still doing such work. The dangers of what might happen to Terry could risk the company’s liability. The dangers are that since Terry’s extra work was acknowledged by the company. Warnings should have being given to him written or otherwise. According to HRM policy choices, work systems (Kramar et al. 2011, 8-9) 0. 2Annett’s concerns We will write a custom essay sample on Human Resource Perspectivescase Study Report specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Human Resource Perspectivescase Study Report specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Human Resource Perspectivescase Study Report specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Annett’s concerns are related to his health and wellbeing. However the fact that most people felt obliged to work with Terry’s example seems to be a danger to the company as there are laws in place. The fact that he never insisted people work long hours shows that Terry knew his limits. That fact Annette has met Terry only a few times seems to be disturbing. This is because when such a situation has risen, Annette should concern herself more with Terry’s work style and addressed the situation by discussing with Terry about his workaholic lifestyle. Leading towards Long term consequences, individual wellbeing (Kramar et al. 011, 8-9) 0. 3Disaster waiting to happen As much as we are not aware of Terry’s health and his relationship in marriage with his partner. These matters have to be addressed by Annett. Into this question we have to take into consideration other factors whether Terry had the ability in his job to take work home. If this ranger in computer work which could be taken home, this would surely affect his marriage as less attention would be paid to his partner. 0. 4Tangible benefits According to the Harvard model this comes under HRM policy choices that include employee influences and reward systems (Kramar et al. 011, 8-9). The company which Terry works for obviously got tangible benefits. This is to be seen by the promotion he got and also a reward for the extra duties he did. Furthermore he was an example to others. This was acknowledged by Annett. The fact that Annett did not see him often and only saw him on few occasions shows that he was capable of doing his duties without supervision. Therefore this in itself is a great asset to the company. This leads to an employee relations issue, as this is a big advantage for the company. Therefore they could argue that the directors are responsible for not putting more safety measures in place to protect the employees over committing themselves to their duties, as a result the company could suffer the consequences. Long term consequences, organizational effectiveness and social wellbeing. (Kramar et al. 2011, 8-9) For the company’s benefits such issues could be prevented. 0. 4. 1Ways of communicating OHS There are different ways to communicate OHS to staff in the establishment/company Some of these are: * Through staff meetings on a regular basis. Through coaching sessions and demonstrations. * Through posters/memos that are placed on bulletins. * Through inductions/orientation of new staff. * Through briefing before work commence. * Written policies, procedures and documents used by staff while carrying out their work. Occupational health and safety communications Purpose: To establish guidelines for effective safety communications at the establishment Object ive: To create workplace environment where the free flow of safety information is promoted and utilized Standards: The establishment shall have regular safety meetings formatted to the needs of management and staff Safety communication meetings may take the form of: * Formalized safety committees * Department, crew/shift meetings * Toolbox safety meetings * And other appropriate site effective methods All safety communication meetings shall be recorded and a formalized process of feedback on corrective outstanding items shall be established. (Marie 2012) Safety information shall be strategically located throughout the establishment as a point of focus for safety communication. Feedback obtained Obtaining feedback from staff is very important. It will help in improving the purpose of our OHS guide for everyone’s benefit. We can obtain feedback from staff through: * Feedback Survey; * OHS questionnaires; * Staff opinions and concerns 0. 5Risks When taking risks into account, there could be specific laws in relation to the workplace. A guideline could have been made with reference to commonsense with regard to Terry’s marriage and health issues. It could have been focused not only for Terry but also for those workers in the company who were working under him. Taking him as an example they should not be made to feel that they should be performing to such an extent as to abuse their family life and as well as their health be risked. Directions or seminars should have been made to make sure that the employees understood to what extent their duties were. 0. 6Exploitation If the company did not make direction or seminars as explained before, then they would have being guilty of exploitation of Terry and the workers working under him. This could have left the company open to litigation and would have cost this company a lot of money. One of the company’s differences could have been that the type of work undertaken by Terry in this particular area was not confined for an eight hour job. He could have worked overtime at home on the computer and also worked with the contractors in the area of advertising. However the company would have noticed that they got vast amounts of benefits by Terry working for sixty hours a week. According to the fair work commission Australia, The ordinary hours of work are to be an average of 38 per week, an employee will not be required to work more than 10 ordinary hours per day and the ordinary hours of an employee must not exceed 152 hours in 28 consecutive days. (Australia. Fair Work Commission 2010) Written direction should have been made or they should have had placards placed in the workplace. Of cause different companies have different methods of approaching this and making these directions to its workers. Some companies do this by making workers sign a book which contains the directions and some company’s display posters showing health and safety requires depicting the dangers. But it is for the company to make sure that the worker should adhere to the country’s law and health and safety procedures. Rogier 2011) 0. 7Adverse Events Adverse events of such behavior by Terry could be legal or moral. Legal matters could only be concluded in the court of law. There would be arguments by both sides which could result in an expense which could be detrimental to the company’s profits. The moral obligation is responsibility for another human beings life extends more in the field of duty of care more than a legal requirement. The company should have made special effort to protect Terry’s health and marriage as he is an asset to the establishment. His continuation as a selfless worker should have been appreciated more by the company and Annette should have met him more than a few times by Annett as mentioned to bring about a more safe work environment for Terry. It is immoral for a company to make substantially profit with this regard with the workers development and risks attached to it. This could come from the situational factors under business strategy and conditions and also from laws and societal values (Kramar et al. 2011, 8-9) 0. 8Annett’s Requirements Annette of coarse had been recently appointed as the HR manager for the publishing company. As such we have to look into her job description whether she was aware that her negligence is not notifying Terry of his continuous and overtime work could have led to a disaster in his life. It would have been her role to establish healthy work hours for Terry. Annette should have initiated more meetings with Terry and analyzed why Terry’s workaholism was taking place. Annette should have found out the psychological reasons why he was behaving in such a way. Whether it was due to any reasons of Terry’s pasts or whether it was his insecurity or whether it was his need for more money and made Terry was available to do so, Annette should have directed Terry to a counseling session to stop such behavioral patterns. In this case the counseling sessions would have brought the answers which Annette needed. Annette should have made a report to the CEO of the company giving the advantaged of having Terry working such hours and the dangers it could bring to the company. (Killinger 2012) Then it would have being the duty of HR or it would have been their responsibility to make the decisions and Terry’s orking hours could not have limited to an eight hour job. Terry would have had communicating time and worked from home from his computer in the area of modern advertising. Therefore Annette could not be aware of how many hours for example he could have spend some time out of the work place making calls, socializing, publishing websites, travelling outside office hours. As such there was no possibility for Annette physically to stop Terry from working outside office. In such a case Annette could ask terry to keep a log book to keep records of hours he worked outside work. That way from time to time Terry could have made written requests for Terry to warn him if he exceeds his working hours. This would come under Stakeholders interests through management and shareholders (Kramar et al. 2011, 8-9) Annette’s concerns for rewarding such work habits that were dangerous to Terry is correct. Although the CEO thought of rewarding Terry should have also considered any dangers associated with that type of work. Annette should have being clear to appreciate hard work but at the same time not going to an extreme of not warning him of the dangers as the CEO seems to think. . 9References Chicago style referencing Kramar, R. , Bartram, T. , De Cieri, H. , Noe, R. A. , Hollenbeck, J. R. , Gerhart, B. amp; Wright, P. M. 2011. Human Resource Management: Strategy, People, Performance. 4ed. McGraw-Hill Australia Wood J, Zeffane R, Fromholtz M, Wiesner R, Creed A, Schermerhorn J, Hunt J, and Osborn R. 2010. Organisational Behaviour: Core Concepts and Applications. Second Australasian Edition. Milton, Queensland: John Wiley and Sons, Australia Ltd. Marie-Claire Ross  , 2012. 10 Ways to Improve your Workplace Safety Communication http://www. digicast. com. au/blog/? Tag=communicating%20OHS%20messages Harvard Business Review. 1993. The Articulate Executive: Orchestrating Effective Communication. Harvard Business School Press. FairWorkCommission2010http://www. fwc. gov. au/documents/modern_awards/award/ma000041/default. htm Barbara Killinger, The Workaholics2012Understanding the Dynamics of Workaholism—Obsession http://www. psychologytoday. com/blog/the-workaholics/201202/understanding-the-dynamics-workaholism-obsession Kumar, R. ,and B. Murck. 1992. On Common Ground: Managing Human Planet relationships. Toronto: John Wiley amp; Sons. Ramirez, R. 999. Stakeholder Analysis and Conflict Management. In Buckles, D. Ed. Cultivating Peace: Conflict and Collaboration in Natural Resource Management. Canada, International Development Research Centre and World Bank. Ottawa, Ontario, Canada. Rhodes, Kent. 2004. The importance of understanding organizational culture in mergers and acquisitions. http://gbr. pepperdine. edu/2010/08/merger-and-acquisition -strategies/ Rogier, M. 2011. How to Improve Organizational Communication. http://www. ehow. com/how_5679049_improve-organizational-communication. html. Teh, E. C. , and A. Girardi. 2010. Human resources and Organisation Development: Practice manual, readings and cases. 3rd ed. Cengage Learning. Victoria. Waddel, Dianne M, Thomas G Cummings, Christopher G Worley. 2007. Organisational Development and Change. Asia Pacific 3rd edition. Australia:Cengage Learning Australia. Waltman, J. L. 2011. Communication. http://www. referenceforbusiness. com/management/Bun-Comp/Communication. html Wood J, Zeffane R, Fromholtz M, Wiesner R, Schermerhorn J, Hunt J and Osborn R. 2010. Organisational Behaviour: Core Concepts and Applications. 2nd ed. Milton, Queensland: John Wiley and Sons.

Parle G Essay Example

Parle G Essay Example Parle G Paper Parle G Paper Parle-G biscuit Parle-G  or  Parle Glucose  is a brand of  biscuits  manufactured by  Parle Products  in India. As of 2011, it is the largest selling brand of biscuits in the world according to  Nielsen. [1] Contents [hide] * 1  History * 2  Marketing * 3  References * 4  External links - History[edit source  |  editbeta] Parle Products  was established in the  Vile Parle  suburb of  Mumbai, in 1929. It began manufacturing biscuits in 1939. In 1947, when India became independent, the company launched an ad campaign, showcasing its Gluco brand of biscuits as an Indian alternative to the British biscuits. [2] Parle-G biscuits were earlier called Parle Gluco Biscuits until 1980s. The G in the name Parle-G originally stood for Glucose, though a later brand slogan also stated G means Genius. In 2013, Parle-G became Indias first domestic  FMCG  brand to cross the  Ã‚  5,000  crore  in retail sales. [3] - Marketing[edit source  |  editbeta] Primarily eaten as a tea-time snack, Parle-G is one of the oldest brand names in India. For decades, the product was instantly recognized by its iconic white and yellow  wax paper  wrapper with the depiction of a young girl named Gunjan Gundaniya on the front. Now it is available in plastic wrapping. Design of packing is same as earlier. When company change the packing of Parle-G from wax paper to plastic, they make a ad of putting of Parle-G in fish tank. The Brand Trust Report, published by Trust Research Advisory in 2011, ranked Parle in the 58th place as the Most Trusted brands of India. As f January 2013, Parle-Gs strong distribution network covered over 6 million retail stores in India. [4] The low price is another important factor in Parle-Gs popularity. Outside India, it is sold for 99 cents for a 418  gram pack as of 2012. A more common 80 gram snack pack is sold for as low as 15 cents at Indian grocers, and 40 cents at major retailers. Profile Of Parle G Company:- Par le-G or Parle Glucose biscuits, manufactured by Parle Products Pvt Ltd, are  one of the mostpopular  biscuitsinIndia. Parle-G is one of the oldest brand names as well  as the largest selling brand of  biscuits in India. For decades, the product was instantly recognized by its iconic white and yellowwaxpaper  wrapper with the depiction of a young girl on the front. Counterfeit companies have attempted torecreate and sell lower quality products of similar names with virtually identical package  design. The companyssloganis G means Genius . The name, Parle-G, is derived from the name of thesuburban rail station,Vile Parlewhich in turn is based on village Parle in olden days (there is also  areacalled Irle nearby where theParle Agroproduction factory is based). This popular biscuit is primarily eaten  as a tea-time snack. Parle-G is the largest selling biscuit in the world. It has a 70% market share in India in the glucose biscuitcategory followed by Britannia, Tiger (17-18%) and  ITCs Sunfeast (8-9%). The brand is  estimated to beworth over Rs 2,000 crore (Rs 20 billion), and contributes more than  50 per cent of the companys turnover (Parle Products is an unlisted company and its executives are not comfortable disclosing exact numbers). Last fiscal, Parle had sales of Rs. 3,500 crore (Rs. 35 billion). It also is popular across the world and is starting to sell in Western Europe and  US * History and Evolution ITC was incorporated on August 24, 1910 under the name Imperial Tobacco Company of India Limited. As the Companys ownership progressively Indianised, the name of the Company was changed from Imperial Tobacco Company of India Limited to India Tobacco Company Limited in 1970 and then to I. T. C. Limited in 1974. In recognition of the Companys multi-business portfolio encompassing a wide range of businesses Cigarettes amp; Tobacco, Hotels, Information Technology, Packaging, Paperboards amp; Specialty Papers, Agri-business, Foods, Lifestyle Retailing, Education amp; Stationery and Personal Care the full stops in the Companys name were removed effective September 18, 2001. The Company now stands rechristened ITC Limited. The Company? s beginnings were humble. A leased office on Radha Bazar Lane, Kolkata, was the centre of the Companys existence. The Company celebrated its 16th birthday on August 24, 1926, by purchasing the plot of land situated at 37, Chowringhee, (now renamed J. L. Nehru Road) Kolkata, for the sum of Rs 310,000. This decision of the Company was historic in more ways than one. It was to mark the beginning of a long and eventful journey into Indias future. The Companys headquarter building, Virginia House, which came up on that plot of land two years later, would go on to become one of Kolkatas most venerated landmarks. * 3. In 1975 the Company launched its Hotels business with the acquisition of a hotel in Chennai which was rechristened ITC-Welcomgroup Hotel Chola. The objective of ITCs entry into the hotels business was rooted in the concept of creating value for the nation. ITC chose the hotels business for its potential to earn high levels of foreign exchange, create tourism infrastructure and generate large scale direct and indirect employment. Since then ITCs Hotels business has grown to occupy a position of leadership, with over 100 owned and managed properties spread across India. In 1979, ITC entered the Paperboards business by promoting ITC Bhadrachalam Paperboards Limited, which today has become the market leader in India. Bhadrachalam Paperboards amalgamated with the Company effective March 13, 2002 and became a Division of the Company, Bhadrachalam Paperboards Division. In November 2002, this division merged with the Companys Tribeni Tissues Division to form the Paperboards amp; Specialty Papers Division. ITCs paperboards technology, productivity, quality and manufacturing processes are comparable to the best in the world. It has also made an immense contribution to the development of Sarapaka, an economically backward area in the state of Andhra Pradesh. It is directly involved in education, environmental protection and community development. In 2004, ITC acquired the paperboard manufacturing facility of BILT Industrial Packaging Co. Ltd (BIPCO), near Coimbatore, Tamil Nadu. The Kovai Unit allows ITC to improve customer service with reduced lead time and a wider product range. In 1985, ITC set up Surya Tobacco Co. in Nepal as an Indo-Nepal and British joint venture. Since inception, its shares have been held by ITC, British American Tobacco and various independent shareholders in Nepal. In August 2002, Surya Tobacco became a subsidiary of ITC Limited and its name was changed to Surya Nepal Private Limited (Surya Nepal). 4. In 1990, ITC acquired Tribeni Tissues Limited, a Specialty paper manufacturing company and a major supplier of tissue paper to the cigarette industry. The merged entity was named the Tribeni Tissues Division (TTD). To harness strategic and operational synergies, TTD was merged with the Bhadrachalam Paperboards Division to form the Paperboards amp; Specialty Papers Division in November 2002. ITC also ent ered the Lifestyle Retailing business with the Wills Sport range of international quality relaxed wear for men and women in 2000. The Wills Lifestyle chain of exclusive stores later expanded its range to include Wills Classic formal wear (2002) and Wills Clublife evening wear (2003). ITC also initiated a foray into the popular segment with its mens wear brand, John Players, in 2002. In 2006, Wills Lifestyle became title partner of the countrys most premier fashion event Wills Lifestyle India Fashion Week that has gained recognition from buyers and retailers as the single largest B-2-B platform for the Fashion Design industry. To mark the occasion, ITC launched a special Celebration Series, taking the event forward to consumers. In 2000, ITC spun off its information technology business into a wholly owned subsidiary, ITC Infotech India Limited, to more aggressively pursue emerging opportunities in this area. Today ITC Infotech is one of India’s fastest growing global IT and IT-enabled services companies and has established itself as a key player in offshore outsourcing, providing outsourced IT solutions and services to leading global customers across key focus verticals Manufacturing, BFSI (Banking, Financial Services amp; Insurance), CPGamp;R (Consumer Packaged Goods amp; Retail), THT (Travel, Hospitality and Transportation) and Media amp; Entertainment. 5. chairmanBoard of Y C DeveshwarDirectors EXECUTIVE DIRECTORS NakulAnand P V Dhobale K N Grant NON-EXECUTIVE DIRECTORS A Baijal S Banerjee AV Girija Kumar S H Khan S B Mathur D K Mehrotra PB H G Powell Anthony Ruys Ramanujam B BasudebSen K Vaidyanath Vijayaraghavan * 6. Also in 1990, leveraging its agri-sourcing competency, ITC set up the Agri Busi ness Division for export of agri-commodities. The Division is today one of Indias largest exporters. ITCs unique and now widely acknowledged e- Choupal initiative began in 2000 with soya farmers in Madhya Pradesh. Now it extends to 10 states covering over 4 million farmers. ITCs first rural mall, christened ChoupalSaagar was inaugurated in August 2004 at Sehore. On the rural retail front, 24 ChoupalSaagars are now operational in the 3 states of Madhya Pradesh, Maharashtra and Uttar Pradesh. In 2000, ITC forayed into the Greeting, Gifting and Stationery products business with the launch of Expressions range of greeting cards. A line of premium range of notebooks under brand â€Å"Paperkraft† was launched in 2002. To augment its offering and to reach a wider student population, the popular range of notebooks was launched under brand â€Å"Classmate† in 2003. Classmate† over the years has grown to become India? s largest notebook brand and has also increased its portfolio to occupy a greater share of the school bag. Years 2007- 2009 saw the launch of Children Books, Slam Books, Geometry Boxes, Pens and Pencils under the â€Å"Classmate† brand. In 2008, ITC repositioned the business as the Education and Stationery Products Busines s and launched Indias first environment friendly premium business paper under the â€Å"Paperkraft† Brand. â€Å"Paperkraft† offers a diverse portfolio in the premium executive stationery and office consumables segment. Paperkraft entered new categories in the office consumable segment with the launch of Textliners, Permanent Ink Markers and White Board Markers in 2009. * 7. Products of Sunfeast1. Sunfeast Milky Magic2. Sunfeast Marie Light3. Sunfeast Golden Bakery4. Sunfeast Dark Fantasy5. Sunfeast Dark Fantasy Choco Fills6. Sunfeast Glucose7. Sunfeast Dream Cream8. Sunfeast Snacky9. Sunfeast sweet n salt10. Sunfeast Nice11. Sunfeast Benne Vita Flaxseed Biscuits12. Sunfeast Special13. Sunfeast Pasta14. Sunfeast Yippee! * 8. Sunfeast Milky MagicPacked with goodness of milkthese deliciously nutritious crispand crunchy biscuits are afavorite among mothers and kids. Milky Magic has the ‘Magic of 2’ -A perfect balance of energy thataids physical strength and mentalability. These biscuits strike theright balance of milk and wheatwhich helps in an all rounddevelopment and nurturing of thechild. * 9. Sunfeast Marie Light Sunfeast Marie Light Original : This ideal teatime biscuit is made from the finest quality wheat high in fibre and keeps one light and healthy through the day . Sunfeast Marie Light Orange : It has the distinction of being one of the most successful innovative Marie biscuits and is liked by one and all. Sunfeast Marie Light Oats: The first of its kind in India, Sunfeast Marie Light Oats is enriched with the goodness of natural wheat fibre and soluble oats fibre. * 10. Sunfeast Golden Bakery is a premiumcookie on an innovative anddifferentiated platform. Launchednationally in March 2008, these cookiesare made from the recipes crafted bythe master bakers of ITC Hotels and areslowly baked in the traditional way tillthey are golden brown and develop thecrispy broken crust texture. The Sunfeast Golden Bakery cookiesare available in three distinct flavours SunfeastButter-Nut, Butterscotch and Choco-Nut cookies. These products aredesigned to give consumers a rich amp; Goldentruly indulgent experience. Bakery * 11. Sunfeast Dark FantasyInspired by the Master Chefs ofITC hotels, it is the richest ofchocolate vanilla biscuits. Thesebiscuits are created usingcarefully chosen premiumingredients for a sensoryexperience unlike any other. DarkFantasy is more than a biscuit, it? sa luxurious mix of aromatic cocoaand vanilla. * 12. Sunfeast Dark Fantasy ChocoFills Sunfeast Dark Fantasy Choco Fills is the latest and the most premium offering from the portfolio of Sunfeast. An exquisite combination of luscious chocolate filling enrobed within a perfectly baked rich cookie outer. An offer that fully epitomizes the brand promise of Pure Indulgence. * 13. Sunfeast Glucose For those light hunger pangs, a wholesome amp; nutritious choice as these golden brown biscuits are made from the best quality wheat. Sunfeast Glucose biscuits are ideal not just for kids but for adults too. * 14. Sunfeast Dream CreamA truly scrumptious range ofcream biscuits that havebecome an instant hit withchildren. ITC? s chefs haveput their legendary skills intothese biscuits to deliver trulytasty cream biscuits. SpecialFlavor Crystals in theStrawberry variant keeps thecreamy flavor linger on. * 15. Sunfeast Snacky Bigger than most others in the salted biscuit category, Snacky is light and crispy like no other. From kids to adults, it’s the quintessential ‘Family Biscuit’. Available in two variants, Classic salted and Chilli flakes the very first of its kind in India. * 16. Sunfeast sweet n salt These thin and crisp biscuits come with a distinctive sundry taste, that of salt and sweetness. A bite into one of these one keeps wondering about its taste! * 17. Sunfeast Nice These are crisp coconut biscuits showered with sugar crystals. The crisp sugary sweetness will just go on to make all those nice moments nicer. * 18. Sunfeast Benne Vita FlaxseedBiscuits If Benne Vita in Italian stands for ‘Good Life’, then Benne Vita Flaxseed biscuits just make the good life better. The Flaxseed content in these protein and mineral enriched biscuits are rich source of Omega III acids that helps control cholesterol. Flaxseed is the richest plant source of these essential Omega-3 Fatty Acids. It is also rich in dietary fibre, proteins, calcium and other minerals to maintain healthy heart and good gut health. * 19. SunfeastITC Sunfeast presents a range ofSpecial cookies and creams. Special Cookies: SpecialMade with best quality wheat, cashewand butter, Sunfeast Special cookies are baked with real butter and the finest ingredients to give a mouth- watering treat that makes every moment special. Available in Cashew amp; Butter. Special Creams: Delicious value for money cream biscuits with a thick layer of cream sandwiched between two biscuits. Available in Orange, Chocolate amp; Elaichi variants. * 20. Sunfeast PastaThe Sunfeast product portfolio wasexpanded in early 2005 to includehealthy snacking options as well. Sunfeast Pasta Treat, a whole wheat based instant pasta was introduced as a healthy snacking option for children and young adults. After the tremendous success of the 4 initial flavours, (Masala, Tomato Cheese, Cheese and Sour Cream), the instant Pasta range has been extended with three new exciting flavours Pizza style, Chicken and Tangy Tomato. The  Sunfeast Open  was an annual  WTA Tour  tennis  tournament  that was started inKolkata  in 2005. The event was a Tier III-tournament with a prize money of USD 175,000 and was played on indoors  greenset. The fourth edition of the   WTA Sunfeast Open, slated to be held in  Kolkata  from October 6-12, 2008, was shifted to  Mumbai  as the dates clash with the  Durga Puja. The 2008 tournament in Mumbai, was to be held outdoors in the premises of  Cricket Club of India, unlike the previous three editions. ITC, an Indian conglomerate based out of  Kolkata  was the primary sponsor of the event. The company owns the Sunfeast brand of biscuits. Since 2008, the Sunfeast Open, has no longer been listed on the WTA calendar and hence has been cancelled after running into trouble regarding venues. ITC Limited  (BSE:  500875) or  ITC  is an Indian  conglomerate  headquartered in  Kolkata, West Bengal. [2]  Its diversified business includes four segments: Fast Moving Consumer Goods (FMCG), Hotels, Paperboards, Paper amp; Packaging and Agri Business. ITCs annual turnover stood at $7 billion and  market capitalisation  of over US$34 billion. The company has its registered office in Kolkata. It started off as the Imperial Tobacco Company of India and was renamed as the  India Tobacco Company  in 1970, I. T. C. Limited in 1974 and finally ITC Limited in 2001[3] The company is headed by  Yogesh Chander Deveshwar. It employs over 29,000 people at more than 60 locations across India and is listed on  Forbes 2000. ITC Limited completed 100 years on 24 August 2010. ITC has operations in the FMCG (Fast Moving Consumer Goods) industry, Hotels, Paperboards amp; Specialty Papers, Packaging, Agri-Business and Information Technology. While ITC is a market leader in its businesses of Hotels, Paperboards, Packaging, Agri-Exports and Cigarettes, it is rapidly gaining market share even in its nascent businesses of Packaged Foods amp; Confectionery, Branded Apparel, Personal Care and Stationery. Meera Shankar joined the board of ITC Ltd as the first women director in its history. She is an additional non-executive director of the company. [4][5]

SWOT Analysis of Zara and Benetton Term Paper Example | Topics and Well Written Essays - 250 words

SWOT Analysis of Zara and Benetton - Term Paper Example SWOT Analysis of BenettonStrengthsWorldwide renowned brand.Financially stability.A good relationship with labors and suppliers.High-quality products.WeaknessesThe controversial way of advertising.Expensive products.Limited global markets reach except US. OpportunitiesThreatsOnline retail.Adoption of cost leadership strategy.Stable international market demand.Global Diversification. Saturated clothing market increasing market competition.Economic crisis.Comparing and contrasting the SWOT of Zara and BenettonThe strengths of Zara and Benetton are quite similar i.e. high brand value and high turnover. The weakness of Zara and Benetton are bit different. Zara’s weakness is inadequate promotional activities. On the other hand, Benetton’s weakness is lack of strong presence in emerging markets. Manufacturing and distribution center of Zara is centralized. The opportunity of Zara is to adopt online marketing and decentralize the distribution process. The opportunity of Benetto n is to diversify into the emerging markets and adopt cost leadership strategy. Threats of Zara and Benetton are the similar i.e. threat of new entrants and price war on similar categories among the firms. In case of Zara, the prices of the apparel are lower-middle ranged which is their strength. But in case of Benetton, the prices of apparel are middle-high ranged which can be considered as their weakness.

Dinosaurs Extinction Essay Example | Topics and Well Written Essays - 1500 words

Dinosaurs Extinction - Essay Example Variations in the time range of activities often render the theory somewhat problematic. However, the theory provides some important insights that attend to issues relating to meteorite activity in relation to the extinction of the dinosaurs. The explanation weaves into other scientific explanations such as the Darwinian Theory of survival for the fittest in order to expand the understanding of the nature of impact as it affected the survival of various animal species following the massive disruption of the food chain (Michael 1). In this regard, the weight of this theory could be assessed from the perspective of some of the issues that attend to the relationship between organisms and nature. This study assigned significant focus on the theory of volcanism in order to provide alternative points of view to the causal relationship between the theory and the other attendant factors that affected species in various ways.The theory of volcanism is based on the relationship between climate change and the extinction of species. In general, terms the volcanic activities that happened within the Cretaceous period in regions of western India. According to those who hold onto the theory of volcanism, the heavy volcanic activities resulted in the emission of massive amounts of sulfur and carbon dioxide into the atmosphere. Therefore, processes such as photosynthesis were significantly affected (Michael 2). The result was a shortage of food that led to the extinction of vulnerable species such as dinosaurs.... In this regard, the weight of this theory could be assessed from the perspective of some of the issues that attend to the relationship between organisms and nature. This study assigned significant focus on the theory of volcanism in order to provide alternative points of view to the causal relationship between the theory and the other attendant factors that affected species in various ways. The theory of volcanism is based on the relationship between climate change and the extinction of species. In general, terms the volcanic activities that happened within the Cretaceous period in regions of western India. According to those who hold onto the theory of volcanism, the heavy volcanic activities resulted in the emission of massive amounts of sulfur and carbon dioxide into the atmosphere. Therefore, processes such as photosynthesis were significantly affected (Michael 2). The result was shortage of food that led to the extinction of vulnerable species such as dinosaurs. However, the stu dy points out one challenge that relates to the difficulty in pinpointing the exact point in time when these volcanic activities took place. The concerns raised in the study are consistent with other refutations that have established a problematic relationship between the action and consequence of the activity. Fastovan and Sheekan (4) study the extinction of the dinosaurs with special focus on North America. The two authors argued that the event took place in an instantaneous fashion. This study explores multiple other perspectives that attempt to situate the dinosaur extinction phenomenon within definite geographical and historical setting. Fastovan and Sheekan

Three different Venues Essay Example | Topics and Well Written Essays - 1750 words

Three different Venues - Essay Example {?##y?y>#?##Ba#g#e#n#.###?d#o#c######D#a#n#i#d###?a# #C#o#p#e###n#h#DANIDA~1DOC #`#Vp?|?###Vp?#)#?##B1#.#d#o#c###?#####R#a#i#r#i###? #C#e#n#t#r###e#-#RAIRIC~1DOC #C?Vp?|?##?Vp?A)#?##?WRD0886TMP #@}?}?##?@}?(5#?X#Dm#.#d#o#c#########i#s#e#d#,####2#5#m#m#m#m###m#m##2#[#2#]#t####o# #b#e# #r###e#v##5#9#3#9#4####2#_#_#5#9#3###9#4#593942~2DOC #ty?}?##y>#*##~WRL2621TMP##!SIt?t?##x?t#####Bc#####"###5#9#3#9#4###"2#_#r#e#v#.###d#o#593942~3DOC ##z?{?##?#z>#(##Ba#n#t#.#z###?i#p######5#9#3#9#4###?2#_#i#m#p#o###r#t#593942~1ZIP!#m?{?##m?)#T#Cy#1#.#z#i###?p######a#t#i#o#n###?_#s#e#c#u#r###i#t##5#9#3#9#4###?2#_#i#n#f#o###r#m#593942~2ZIP!#Zm?{?##m?w##?##Cy#2#.#z#i###?p######a#t#i#o#n###?_#s#e#c#u#r###i#t##5#9#3#9#4###?2#_#i#n#f#o###r#m#593942~3ZIP!#?Um?{?##m?G ?*##Cy#3#.#z#i###Rp######a#t#i#o#n###R_#s#e#c#u#r###i#t##5#9#3#9#4###R2#_#i#n#f#o###r#m#593942~4ZIP!##?m?{?##m ?N##?WRL0995TMP##6}?}?##?6}/#?X#AD#a#t#a#b###/a#s#e#.#d#o###c###DATABASEDOC #?#?m?{?###?m #?##AO#d#o#r#o###$.#d#o#c#x#####ODORO~1 DOC # I/?q?{?##?@r?##?v##B.#V#O#B########H#e#a#d# ###?o#f# #s#t#a###t#e#HEADOF~1VOB #xz?{?##o!h4?>#4?HE200~2DOC #?Im?u?##m##?##Cc########a#t#i#o#n###? #f#o#r#m#.###d#o##M#e#n#t#e###?e# #a#p#p#l###i#c#MENTEE~1DOC #pqVp?|?##rVp?#)####A6#0#1#4#9###s3#r#e#v#.#d###o#c#601493~1DOC #?"#{?{?##$#{Q#?##Be#c#u#r#i####t#y#.#d#o#c######I#n#f#o#r####m#a#t#i#o#n### #S#INFORM~1DOC #?;?m?}?##?#n##? #Bo#c########5#9#4#2#8###?7#.#.#.#r#d###.#d#594287~3DOC ##?%|?}?##?%|?#,#?##?AJORR~1DOC #D?n?r?##Ð ¢n/#?##Bn#d#.#d#o###?c######J#o#u#r#n###?a#l#i#s#m# ###F#u#JOURNA~1DOC #d?Vp?{?##?Vp?L)#?##Bo#n#.#d#o###@c######M#a#r#a# ###@F#o#u#n#d#a###t#i#MARAFO~1DOC #Vp?{?##?Vp?U)#?##BS#S#E#S#S###?M#E#N#T#.#d###o#c##E#D#A#R#A###?T#E#C# #O#D### #A#EDARAT~1DOC #?UWp?{?##WWp?$##? #Ci#p#####!###0#1#1#_#1###!1#_#1#5#_#2###.#z##a#t#t#a#c###!h#m#e#n#t#s###_#2#ATTACH~1ZIP ##gWp?{?###Wp)a^##Bd#o#c##### ###5#9#4#2#6### 5#,#,#,#r#e###v#.#594265~1DOC #?g+|?}?##h+|?S

Importance Of Speaking And Listening Across The Curriculum Education Essay

Importance Of Speaking And Listening Across The Curriculum Education Essay Richards and Rodgers (2001) suggest that there are essentially four methods of teaching which are speaking, listening, reading and writing. An effective teacher achieves a good balance between these four methods throughout their lessons. As speaking and listening are two of Richards and Rodgers (2001) methods of teaching, it is evident that all teachers need to include speaking and listening in their lessons (DES, 1975 cited in Corson, 1990). Literacy involves the integration of speaking, listening and critical thinking with reading and writing (Wray, 2001, pg12). Literacy is the set of skills which allows an individual to engage fully in society and in learning, through the different forms of language, and the range of texts, which society values and finds useful Literacy can take many forms including mathematical expressions, websites, graphs, scientific symbols, signs, body language and cartoons (Paterson, 2007). Speaking and listening are intrinsically interlinked since there is no benefit to speaking if it is not being listened to, even if that means listening to oneself. Speaking can take place in a variety of ways within the classroom. These primarily include questioning, pair work, collaborative group work or whole class discussions. Each of these is suited to different tasks or situations and the success of the activity depends on the planning skills of the teacher (Capel et al, 2009). In terms of how the talking begins, planned talk or questioning is more likely to result in an informative discussion as more preparation will have taken place. Incidental talk at any time during a lesson can be equally as useful but can also more easily lead to idle chat (Capel et al, 2009). Listening is often considered as a skill which is very difficult to perfect (Lewis and Graham, 2003). Wragg and Brown (2001) state that there are four different types of listening; these are skim, survey, search and study. They believe the types of listening range from little awareness to trying to search for the underlying meaning of what is being said. The reasons for these four types of listening could be due to the amount of information which can be conveyed through speech and the challenge of the listener having to process this information (Capel et al, 2009, Wragg and Brown, 2001). In order for literacy to be taught effectively there needs to be some consistency across the curriculum (Paterson, 2007). Literacy should not just be the responsibility of the English department, as it applies to all learning and subjects cannot be taught effectively without speaking and listening. For example, to get a good grade in an exam or essay requires the student to have a good understanding of literacy (DfES, 2003). The Department for Education and Skills (2003), also states that for there to be effective literacy strategy across the school there needs to be a common framework which enables all subjects to work together to achieve the common goal. All subjects need to have the same standards to ensure consistency. The National Literacy Trust (2010) state that every school needs to have a literacy co-ordinator who should be responsible for providing training, recognising the needs of other subjects and developing teacher confidence and enthusiasm. It is important that teachers have the correct opinion with regard to the inclusion of literacy in all subjects ensuring that they regard reading or speaking aloud as ways for students to learn subject content rather than just generating additional workload (Paterson, 2007). Although perhaps taking longer to plan than other activities, speaking and listening tasks could actually save the teacher time as students can take responsibility for some independent learning and creative thinking, which can be followed up by group discussion or questioning. To ensure that the speaking and listening within the classroom is valuable and effective, it is important to make sure that a variety of questions are planned in advance and these questions are aimed at differing abilities to ensure that all students have access to the curriculum (Capel et al, 2009). Open questions should be used to get a better understanding of students knowledge as they require a more detailed and comprehensive answer. Throughout the lesson some pupils should be targeted as it is a good way to assess their level of understanding. Another area which should be considered is pupil response time as some students may take longer to respond not because they do not know the answer they could just be thinking about it (Corson, 1990, Capel et al, 2009). There are some advantages and disadvantages to having discussions within a classroom. Some advantages are that teachers can get a more detailed understanding of a students comprehension of a particular subject area or topic. Fassinger (1995) discusses how speaking and listening can invoke concentration, keep students involved and is a proven confidence builder. However, a disadvantage is that the teacher would be unaware of where the discussion would end up and it could go off track. Teachers also need to take care to avoid sensitive issues with open discussions (Capel et al, 2009). Part of the role of a teacher is to give students feedback on their work to help them to learn and develop further (Murphy, 1997). However, the assessment of a student based on speaking and listening alone can be difficult simply because it is arduous to evidence (Brooks, 2002). For example if the student was relatively quiet and did not say much the teacher may assume that they are not achieving their goals. Too much speaking within an assessment could mean that the conversation has become more general and the student could be talking a lot but not covering a topic in depth. In conclusion, having literacy skills allows people to connect to our society. Richards and Rodgers (2001) state that there are four methods to teaching; speaking and listening account for half of these methods. There are a variety of different ways in which speaking and listening can be used within the classroom to raise and measure achievement and understanding.

Revenue Management and Pricing Essay

Springfield Nor’easters was a new Class A minor league baseball team, which would start the first season in June 2009. The marketing director, Larry Buckingham, had to design the price scheme for the new season. Springfield was the third largest city in Massachusetts with 55,338 residents and around 60% of the households were families with children below 18. However, Springfield offered few spectator opportunities for sports fans, the only way to attend a professional baseball game is to drive to other cities. Springfield Nor’easters, the first professional baseball team in the region, will compete in one of the 19 regional leagues under Minor League Baseball (MiLB). Each of the 30 teams in Major League Baseball (MLB) was affiliated with minor league teams and they funded players’ salaries as well as bat and ball expenses, while minor league teams were responsible for uniform expenses, league dues, office and travel expenses, etc. Nor’easters’ financial goal for the first year is break even and their income will come from tickets sales, concession sales and sponsors from local institutions and organizations. To design his tickets offers, Buckingham found that it’s important to both analyze the remaining data from a survey done in 2005 by League Sports Association and conduct a more detailed survey specific to the local market. Buckingham then figured out that his primary research objectives were to know how many people would come to the games and how much to charge them, and he made several observations while interviewing some counterparts of other minor league teams. First off, he needed to price seats on par with competition such as movies, bowling and other sporting events. Secondly, it’s important to have a well-designed mix of season tickets, group sales and individual tickets. Thirdly, he should consider promoting group sales with special promotions. Last but not least, concessions were critically important with at least a 39% profit margin. Buckingham kept three criteria in mind while designing the survey questions: maximum information yield for management decisions, question clarity for respondents, and ease of data analysis. He decided to conduct this survey by  mailing 10,000 postcards that would direct recipients to a website where they could complete a questionnaire and then get entered into a drawing. The online questionnaire was pretested three times and several questions were changed afterwards according to the feedback. The mailing list for the postcard was drawn from two sources. One half was taken from Springfield census tracts of households with income above the poverty level and the other was obtained from the mailing lists of four sports-related organizations in Springfield. Ultimately, 625 responses were tabulated. Luckily, Buckingham found that the sample respondent characteristics were fairly representative of the Springfield market. Buckingham knew that his real goal was to maximize not only ticket income but also concessions. He wanted to make sure the prices of different packages were set appropriately. Also, while calculating the concession sales, he was told to note that attendance would drop from around 100% (individual game) to 97% (5-game), 95% (20-game), 90% (38-game). With these things in mind, Buckingham started to analyze the survey data and calculated the optimal prices. We found that the actual pricing policy is much more complicated, there are a wide variety of seats, and more games (full season = 70 games). To have a more-close-to-situation price for comparison, we exclude the special and upscale tickets. Then average the rest’s ticket price (â€Å"Diamond Boxes†, â€Å"Field Boxes†, â€Å"Dugout Boxes†, and â€Å"General Admission†), and come up with a result of $9.25 per game. To sum up, our proposed price ($10/game) is slightly higher than the actual price, and the reasons are as followed. 　　First, in the actual stadium, there are some high-class club and seat that will compensate for other cheaper tickets. Second, there may be more advertisement, sponsorship, and special event revenue which haven’t been counted in the case. Third, the actual stadium may have more seats (ex. grass seating), so the ticket price can be lower ours. Lastly, however, global recession may be a cause, but we do not consider it to take a great part. Though the ticket price per NBA game actually increases through years, taking into account the improving but still sluggish economy in 2012 and the difference in popularity, it’s not likely that Springfield Cardinals is able to set price high.